— PROJECT
Modern Applications
— ROLE
Concepting
Art Direction
Story-boarding
Amazon got in touch with First Person for developing some visual content for their AWS summit in New York. The task consisted in a visual aid to understand in an easy, accurate and attractive way the advantages that the TDK platform provided.
My work consisted in finding the style and coming up with the examples to make the story possible. Based on the materials I provided, a script was written, and a team of 3D artists was put together to flesh it out.
While production was in the works, my role would consist in sketching as much as possible to allow the 3D artist to focus on the final animation. I provided materials, references and sketches for them, while simultaneously taking suggestions and any input they could have about the project. Without a doubt, they brought value to the animation with visual and aesthetic choices.
As the texturing phase happened at the very end of the pipeline, I colored some of the animators' still-frames to decide the general colors of the piece, together with providing references of textures for each section.
Even if 3d artist did a great job understanding and bringing to life some of the sketches sometimes it was required some 3D rough animatics to fill some gaps on perspective it could be in the decoding of the sketches.
Executive Producer:
Drew Fiero
Copywriters:
Vanessa Greene
Drew FIero
Creative Director:
Nathan Hackett
Art Director:
Video Editor:
Jessica Schorer
3D Artists:
Micah Jordan
Eric Duplessis
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